GrubbyManatee846

I've been thinking about why people go crazy for limited-edition action figures. Is it something to do with scarcity and exclusivity? I mean, we've seen it in UI/UX design too - think about all the 'limited time offer' or 'exclusive deal' pop-ups. It's like our brains are wired to respond to that kind of messaging. But with action figures, it's different. It's not just about functionality or utility, it's about collecting something unique. Has anyone else thought about this? Is there a psychological study on this?